Short, because we collect very little.
When you send a request to a business, we store your name, email, any phone number and area you give, and your message. When you send a correction or claim a listing, we store what you typed in that form. We store a one-way hash of your IP address with form submissions to stop automated abuse — not the address itself.
We do not require an account to use the site and we do not build a profile of you.
A request is forwarded to the business you chose, once you confirm it by clicking the link we email you. That is the only place it goes. We keep a copy so the business can see its own enquiries and so we can show a message was delivered.
We do not sell enquiries, we do not sell data, and we do not pass your details to any business other than the one you picked.
WordPress sets a session cookie if you log in; visitors browsing the site are not logged in and get none. Where analytics are in use, they are configured to report aggregate traffic, not to identify individuals.
Unconfirmed requests are deleted after 30 days. Confirmed requests are kept for two years so a business can refer back to them, then deleted.
Ask us for a copy of what we hold about you, or ask us to delete it, and we will do it. Canadian privacy law (PIPEDA, and the provincial equivalents in Quebec, British Columbia and Alberta) gives you that right and we are not going to make you invoke it formally. Write to us through the contact form.
Listings are drawn from public records and from businesses themselves. If you run a listed business and want the listing removed, say so and it is removed, no argument and no delay.